Letter from the CEO
Mixed Levels of Engagement After China’s Opening Up
After three years of travel restrictions, China has opened up, leading to mixed levels of engagement. Some companies have grown accustomed to maintaining long-distance relationships with their Chinese business partners, while others hold a lukewarm attitude towards the country that was once seen as a land of opportunity and excitement. The first offline Canton Fair held earlier this year, after a three-year hiatus, revealed a lukewarm sentiment among companies.
At Kinyu, we understand this changing landscape. Companies expanding in China no longer have the inclination to hire a large workforce on the ground, and the traditional buying office model has undergone a complete transformation. To address this shift, we introduced The China Desk — a new business model offering maximum support, transparency, and flexibility when establishing a local presence. Through The China Desk, companies can hire strategic personnel who are then assisted by Kinyu’s centralized HR and supply chain advisory platform.
However, amidst the backdrop of decoupling drama and trade tensions, many businesses find the commitment of a full-time hire increasingly daunting. Therefore, transitioning from a zero to one headcount in China seems overwhelming for most.
Overcoming Challenges with the China Desk-Streamline Model
Our China Desk – Streamline Model provides a solution. Clients can engage Kinyu’s internal supply chain managers on a weekly basis, allocating 5-10 hours per week to represent them before suppliers. Since 90% of issues with Chinese suppliers can be resolved through effective communication, especially in Chinese, we develop a set of deliverables applicable across different sectors. This streamlined approach offers considerable value through easy engagement. Additionally, Streamline managers are Kinyu’s internal employees. Our senior team and I directly oversee them, ensuring transparency. This way, you can rest assured there are no hidden motives often associated with ground agents.
With the Streamline Model, we aim to help companies grow and trial the concept of local employment. It is mainly a stepping stone on your journey in China. Consequently, if you decide to hire someone, the experience with the Streamline model is beneficial. This model allows you and Kinyu to understand your needs more clearly. With a clear understanding, we can write a more accurate job description. Ultimately, this leads to the right hire for your organization.
Learn More about the Streamline Version of The China Desk
At Kinyu, we are committed to providing flexible and tailored support to companies expanding in China, addressing their core needs. To learn more about the Streamline version of The China Desk and how it can benefit your business, download a case study or book a call with our team. We look forward to hearing from you!
Benjamin King
CEO
Kinyu SCM
